This document details the legal bases for processing your personal data as referenced in our Privacy Policy. If you have any questions, complaints, or requests, you can email us at privacy@EKG.company.
| Purpose | Type of Data | Legal Basis |
|---|---|---|
| To provide, maintain and facilitate any products and services offered to you with respect to your EKG account, which are governed by our Terms of Service | Identity and Contact Data Payment Information Feedback Inputs and Outputs |
Contract |
| To provide, maintain and facilitate optional services and features that enhance platform functionality and user experience | Identity and Contact Data Feedback Inputs and Outputs |
Legitimate interests It is in our and our users' legitimate interests to expand our product features and deliver additional services that enhance platform functionality and user experience. |
| To communicate with you, including to send you information about our Services and events | Identity and Contact Data Communication Information Technical Information |
Where necessary to perform a contract with you, such as processing your contact information to send you a technical announcement about the Platform Services. Your consent when we ask for it to process your personal data for a specific purpose that we communicate to you, such as processing your contact information to send you certain forms of marketing communications. |
| To create and administer your EKG account | Identity and Contact Data Payment Information Feedback |
Contract |
| To facilitate payments for products and services provided by EKG | Identity and Contact Data Payment Information |
Contract |
| To prevent and investigate fraud, abuse, and violations of our Usage Policy, unlawful or criminal activity, unauthorized access to or use of personal data or EKG systems and networks, to protect our rights and the rights of others, and to meet legal, governmental and institutional policy obligations | Identity and Contact Data Payment Information Inputs and Outputs Technical Information |
Legitimate interests Legal obligation It is our legitimate interest to protect our business, employees and users from illegal activities, inappropriate behavior or violations of terms that would be detrimental. We also have a duty to cooperate with authorities. |
| To investigate and resolve disputes | Identity and Contact Data Inputs and Outputs Feedback |
Legitimate interests Legal obligation It is our legitimate interest to fully understand and make reasonable efforts to resolve customer complaints in order to improve user satisfaction. We also have a legal obligation in some cases. |
| To investigate and resolve security issues | Identity and Contact Data Feedback Technical Information Inputs and Outputs |
Legal obligation Legitimate interests It is our legitimate interest to protect user data and our systems from intrusion or compromise through monitoring and swift response. We also have a legal obligation to provide adequate security safeguards. |
| To debug and to identify and repair errors that impair existing functionality | Identity and Contact Data Feedback Technical Information |
Legitimate interests It is our legitimate interest to maintain continuous functioning of our services and rapid correction of problems to ensure a positive user experience that encourages engagement. |
| To improve the Platform Services and conduct research (excluding model training) | Identity and Contact Data Feedback Technical Information Inputs and Outputs |
Legitimate interests It is our legitimate interest and in the interest of EKG users to evaluate the use of the Platform Services and adoption of new features to inform the development of future features and improve direction and development of the Platform Services. |
| To improve the Platform Services and conduct research | Feedback (which may include Inputs and Outputs) Inputs and Outputs flagged for Trust & Safety review |
Consent (when users submit Feedback) Legitimate interests (for trust and safety purposes) It is our legitimate interest and in the interest of EKG users to evaluate the use of the Platform Services and adoption of new features to inform the development of future features and improve direction and development of the Platform Services. |
| To enforce our Terms of Service and similar terms and agreements, including our Usage Policy | Identity and Contact Data Inputs and Outputs Technical Information |
Contract Legitimate interests In certain circumstances outside of the performance of our contract with you, we may rely on legitimate interests. It is our legitimate interest to enforce the rules and policies governing use of our services, to maintain intended functionality and value for users. We aim to provide a safe, useful platform. |